Dallas, TX: ReportsandReports announce it will carry Business of Consumer Book Publishing 2010 Market Research Report in its Store. Browse complete Business of Consumer Book Publishing 2010 Report Business of Consumer Book Publishing 2010 is the latest edition of Simba’s flagship market intelligence report for the U.S. trade book publishing industry. This all-new edition contains the valuable consumer book information leading publishers, printers and retailers have come to rely on year after year. As with past editions, Simba presents: Once again, the report features coveted demographic information, compiled from Simmons Market Research Bureau’s trusted National Consumer survey which determines exactly who’s buying the books and where they are buying them. Our category analysis chapter provides title output, sales, case studies, and analysis of leading publishers and bestselling titles for the following subjects: We include detailed strategic and financial profiles of companies such as Andrews McMeel Publishing, Dark Horse Comics, Encylopaedia Britannica, Hachette Book Group, Harlequin Enterprises, HarperCollins, Harry N. Abrams, Health Communications Inc., Houghton Mifflin Harcourt Trade & Reference Publishers, Hyperion Books, Kensington Publishing Corp., Macmillan, Meredith Corp., Penguin Group, Random House Inc., Rodale Inc., Scholastic, Simon & Schuster Inc., Thomas Nelson, John Wiley & Sons Inc., Amazon.com, Barnes & Noble Inc., Books-A-Million and Borders Group Inc. Simba takes a measured approach to developing its market size and forecast figures, and presents its findings in a no-nonsense fashion. Our clients can count on the objectivity and accuracy of our numbers and analysis—whether they’re preparing a strategic presentation, benchmarking their company’s performance against that of their competitors, or seeking out an acquisition, a new partnership or an alliance. This ‘state of the industry’ report is a must-have for any executive who wants to stay on top of a rapidly changing market-and see what’s expected down the road. Table of Contents Methodology Executive Summary Chapter 1: Overview of the U.S. Consumer Book Market Introduction Trade Industry Performance: Then and Now AAP: Category Performance in 2009 Adult Hardcover Adult Trade Paperback Adult Mass Market Children’s & Young Adult Hardcover Children’s & Young Adult Paperback Audiobooks Electronic Books Religious Books Leading U.S. Consumer Book Publishers Abrams Andrews McMeel Encyclopaedia Britannica Hachette Book Group Harlequin HarperCollins Houghton Mifflin Harcourt Kensington Publishing Macmillan Penguin Group Random House Rodale Scholastic Simon Schuster John Wiley & Sons Chapter 2: Current Trends in Consumer Book Publishing Introduction More Are Buying But They’re Buying Less The Price War Continues The Growing Power of Bestselling Authors Media Tie-Ins and Popular Culture Feeding Books E-Books Bringing Opportunity, Fragmentation Publishers May Soon Lose Negotiations Heft with Retailers Internet Content Continuing to Gnaw the Industry Finding New Business Models List Prices Under Pressure But Remaining Mostly Steady Profits Among Leading Trade Publishers Mergers & Acquisitions Activity Still Quiet; Marvel Sale Exception New Imprints and Business Expansion New Imprints and Business Expansion 2009 Bestsellers Top Performing Books New Books Top Titles Overall Top Authors Top Imprints Top Categories Another 2009 Trend: No. of Authors, Titles Shrink as imprint List Grows New York Times: Fewer Imprints Make the Cut Publishers Combat Global Book Piracy Chapter 3: Trade Book Publishing: Category Analysis Introduction Category Performance General Title Output Art Books Size of the Art Book Category and Title Output Five-Year Art Book Trends: Format, Segment, Performance Biographies Size of the Biography Book Category and Title Output Five-Year Biography Book Trends: Format, Segment, Performance Business Books Size of the Business Book Category and Title Output Five-Year Business Book Trends: Format, Segment, Performance and Key Publishers Classic Literary Fiction Size of the Classic Literary Fiction Market and Title Output Classic Literary Fiction Trends: Format, Segment, Performance and Key Publishers Computer/Technology Books Size of the Computer Book Market and Title Output Computer/Technology Trends: Format, Segment, Performance and Key Publishers Cookbooks Size of the Cookbook Market and Title Output Five-Year Cookbook Trends: Format, Segment, Performance and Key Publishers Graphic Novels Size of the Graphic Novel Market and Title Output Five-Year Graphic Novels Trends: Format, Segment, Performance and Key Publishers Health & Fitness Books Size of the Health & Fitness Book Market Title and Output Five-Year Health & Fitness Trends: Format, Segment, Performance and Key Publishers Movie or TV Tie-Ins Size of the Movie or TV Tie-Ins Market Title and Output Five-Year Movie or TV Tie-Ins Trends: Format, Segment, Performance and Key Publishers Mystery Books Size of Mystery Book Market Title and Output Five-Year Mystery Book Trends: Format, Segment, Performance and Key Publishers Political Commentary/Current Events Size of the Political Commentary/Current Events Book Market & Title Output Political Commentary Book Trends: Format, Segment, Performance and Key Publishers Reference Books Size of the Reference Book Market and Title Output Five-Year Reference Book Trends: Format, Segment, Performance and Key Publishers Religious/Inspirational Books Size of the Religious/Inspirational Book Market and Title Output Five-Year Religious Book Trends: Format, Segment, Performance and Key Publishers Romance Books Size of the Romance Book Market and Title Output Five-Year Romance Book Trends: Format, Segment, Performance and Key Publishers Science Fiction/Fantasy Books Size of the Sci-Fi/Fantasy Book Market and Title Output Five-Year Sci-Fi/Fantasy Book Trends: Format, Segment, Performance and Key Publishers Self-Help Books Size of the Self-Help Book Market and Title Output Five-Year Self-Help Book Trends: Format, Segment, Performance and Key Publishers Sports Books Size of the Sports Book Market and Title Output Five-Year Sports Book Trends: Format, Segment, Performance and Key Publishers Travel Books Size of the Travel Book Market and Title Output Five-Year Travel Book Trends: Format, Segment, Performance and Key Publishers Chapter 4: Book Buyer Demographics & Psychographics Introduction Who’s Buying The Books? Gender and Race Age Breakdown Buyers of Books by Education Level Household Income Employment Status Psychographic Analysis: Readers & Advertising Psychographic Analysis: The Internet Psychographic Analysis: Television and Video Games Psychographic Analysis: Shopping Chapter 5: Forecasts & Conclusions Adult Hardcover Adult Paperback Adult Mass Market Children’s Hardcover Children’s Paperback Audiobooks Religious Books Electronic Books Recommendations Profiles of Leading Publishers Abrams Andrews McNeel Publishing Encyclopaedia Britannica Hachette Book Group USA Harlequin Enterprises HarperCollins Publishers Houghton Mifflin Harcourt Trade & Reference Publishers Kensington Publishing Corp. Macmillan Penguin Group (USA) Random House Inc. Rodale Inc. Scholastic Simon & Schuster Inc. John Wiley & Sons Inc. Browse complete Business of Consumer Book Publishing 2010 Report Browse all Public Sector Market Research Reports Browse all Simba Market Research Reports Browse all Latest Report Related Reports: Business of Consumer Book Publishing 2009 2010 U.S. Book Publishing Report About Us: Contact:
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