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GlobalData’s new report, “Canada In Vitro Diagnostics Market Outlook to 2016” provides key market data on the Canada In Vitro Diagnostics (IVD) market. The report provides value (USD million), volume (units) and average price (USD) data for each segment and sub-segment within seven market categories – clinical chemistry, genetic testing, histology and cytology, immuno chemistry, infectious immunology, microbiology culture, and haematology. The report also provides company shares and distribution shares data for each of the aforementioned market categories. The report is supplemented with global corporate-level profiles of the key market participants with information on company financials and pipeline products, wherever available.

This report is built using data and information sourced from proprietary databases, primary and secondary research and in-house analysis by GlobalData’s team of industry experts.

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Browse the complete Report on: Canada Oil and Gas Report Q3 2010
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The new Canada Oil & Gas Report from BMI forecasts that the country will account for 10.65% of North American regional oil demand by 2014, while contributing 32.55% to supply. In North America, overall oil consumption was an estimated 20.89mn barrels per day (b/d) in 2009. It is set to rise to around 21.78mn b/d by 2014. North American regional oil production in 2009 averaged an estimated 10.50mn b/d. It is set to rise to 10.60mn b/d by 2014. Net imports for the region should be 11.18mn b/d in 2014 – up from an estimated 10.39mn b/d in 2009.
In terms of natural gas, North America consumed an estimated 742bn cubic metres (bcm) in 2009, with demand of 804bcm targeted for 2014, representing 8.4% growth. Estimated production of 748bcm in 2009 should ease to 723bcm in 2014, which implies net imports rising to some 81bcm by the end of the period. Canada’s share of gas consumption in 2009 was an estimated 13.07%, while it contributed 24.06% to regional production. By 2014, its share of gas consumption is forecast to be 13.18%, with 25.31% of regional supply.
We are sticking with our forecast that the OPEC basket of crudes will average US$83.00/bbl in 2010. Wide variations in crude differentials so far in 2010 make forecasting tricky for Brent, West Texas Intermediate (WTI) and Urals, but we believe the three benchmarks will average around US$85.11, US$88.22 and US$83.62/bbl respectively, with Dubai coming in at US$83.14. By 2011, there should be further growth in oil consumption and more room for OPEC to regain market share and reduce surplus capacity through higher production quotas. We are assuming a further increase in the OPEC basket price to an average of US$85.00/bbl. For 2012 and beyond, we continue to use a central case forecast of US$90.00/bbl for the OPEC basket.
For 2010, the BMI assumption for premium unleaded gasoline is an average global price of US$96.83/bbl. The year-on-year (y-o-y) rise in 2010 gasoline prices is put at 38%. Gasoil in 2010 is expected to average US$92.45/bbl, with the full-year outturn representing a 37% increase from the 2009 level. For jet fuel in 2010, the annual level is forecast to be US$95.58/bbl. This compares with US$70.66/bbl in 2009. The 2010 average naphtha price is put by BMI at US$82.46/bbl, up 39% from the previous year’s level.
Canadian real GDP is assumed by BMI to have fallen by 2.6% in 2009, followed by forecast growth of 3.1% in 2010. We are assuming 2.8% average annual growth in 2010-2014. The country’s oil demand is expected to average 2.24mn b/d in 2010, before rising to 2.32mn b/d by 2014. Oil output looks set to reach 3.45mn b/d by 2014, subject to oil sands development.
Between 2010 and 2019, we are forecasting an increase in Canadian oil production of 25.00%, with output rising steadily from an estimated 3.28mn b/d in 2010 to 4.10mn b/d at the end of the 10-year forecast period. Given that oil consumption is forecast to increase by just 1.37%, exports should rise from an estimated 1.05mn b/d to 1.83mn b/d during the forecast period. Gas production should fall from the estimated 2010 level of 186bcm to 165bcm in 2019. Demand is forecast to rise from an estimated 98.5bcm to 113.1bcm, leaving net exports falling to 51.9bcm, largely to the US. Details of BMI’s 10-year forecasts can be found in the appendix to this report.
According to BMI’s country risk team, Canada’s long-term political risk score is 85.3, compared with the Developed Markets average of 86.7 and the global average of 63.7. Our long-term economic rating for the country is 68.4, above the Developed Markets average of 67.0 and above the global average of 53.7. Canada has a privatised energy sector that boasts a large, competitive upstream oil and gas segment featuring domestic independents and integrated companies, plus direct and indirect participation by international oil companies (IOCs). The downstream segment is shared by IOC-controlled domestic companies and former state company Petro-Canada, which Suncor acquired in 2009.

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Original Source : – Oil and Gas Market
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Browse the complete Report on: Canada Metals Report Q3 2010
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Canadian steel and aluminium producers are witnessing a steady, but as yet unspectacular recovery determined largely by trends in the US economy, according to BMI’s latest Canada Metals Report. In the January-May period, Canadian crude steel output was up 56% year-on-year (y-o-y) to 5.43mn tonnes, with monthly output consistently above 1mn tonnes – a level not achieved since October 2008. However, capacity utilisation remains at around 75-80% and BMI believes the situation will not change significantly over H210, with the automotive and construction industries unlikely to rally any further. Nevertheless, this should be enough to bring total crude output to 12.94mn tonnes, up 15.6% y-o-y and an upwards revision from the 10.3mn tonnes we forecast in the previous quarter.
The recovery in demand is coming sooner than we had anticipated and we expect apparent finished steel consumption to reach 12.50mn tonnes in 2010. Canadian steel product shipments grew 23.3% y-o-y in May to 463,000 tonnes, bringing for total for the first five months to 2.36mn tonnes, up 14.4% y-o-y. Month-end steel product inventories totalled 1.39mn tonnes, up by 23.9% y-o-y and equal to three months’ supply. Aluminium is likely to follow a similar trend. In May, Canadian metals service centre shipments rose 11.6% y-o-y to 11,200 tonnes of aluminium products, according to the Metal Service Center Institute’s Metals Activity Report. This brought shipments for the first five months of the year to 56,000 tonnes, up 3.9% y-o-y. Inventories at the end of May were up 6.0% y-o-y to 32,800 tonnes, equal to 2.9 months’ supply. However, 2011 should mark a slowdown in growth before a further surge in 2012, as the anticipated slowdown in the US economy has knock-on effects on the Canadian industry.
North American steel prices are likely to decline in H210, which, coupled with the massive rise in raw material costs, will undermine profitability. Although mill output has improved considerably compared with 2009, a lack of optimism over the sustainability of Canadian consumption as well as fears of a slowdown in the US is holding back purchases. Hot-rolled plate demand in Canada has been sluggish, with growth largely in wind energy and bridge construction sectors leading to resistance to price growth. In contrast, cold-rolled coils have seen transaction values rise, while domestic producers have managed to compete effectively against imports, although it is unlikely that prices will rise further in H210. Growth in the North American automotive industry and among manufacturers of domestic appliances has helped fuel a recovery in coated coils, but only hot-dipped galvanised coil has seen a significant increase in prices, while other transaction values have been slow to rise due to foreign competition. Tight supply in wire rod on the US market could help Canadian producers’ bottom lines, offsetting poor domestic performance. Prices are also static in other construction-related products such as sections, beams and rebar.
Prospects are subdued, with progress expected to be modest throughout 2010. The steel industry will emerge from the current crisis increasingly focused on the emerging economies for growth. In terms of aluminium market demand, rising automotive sales within the North American market and increasingly stringent import and export laws over the last quarter will certainly ease the pressure on Canadian manufacturers; however, much has yet to be done to reach the levels witnessed within the aluminum markets only two years ago. Yet BMI does not believe there will be a return to pre-recession levels, with some capacity likely to come offline permanently. As such, crude and hot-rolled output will be 4.0% and 3.5% down on 2008 levels at 14.52mn and 13.85mn tonnes respectively by 2014. At the same time, domestic finished steel consumption should return to the levels more typical of those seen before the recession, at around 15.2mn tonnes.

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Original Source : –Metals Market
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Browse the complete Report on: Canada Information Technology Report Q3 2010
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Market Overview
The Canadian addressable domestic market for IT products and services is projected by BMI to reach US$40.7bn in 2010 and US$46.7bn by 2014. Canadian market PC sales were up strongly in the first quarter of 2010, following a dip in 2009 due to the economic slowdown and reduced business demand, but economic uncertainty will continue to limit spending in 2010.
In our core IT forecast scenario, IT market growth will be around 8% in 2010 and then advance at a compound annual growth rate (CAGR) of 3.5% over our five-year forecast period. Government spending in 2010 will be constrained by a focus on cutting costs, but a stimulus measure allowing business taxpayers to expense all of the value of their investment in computers and systems in one year is forecast to provide a boost to the IT market over the next two years.
The government’s digital economic strategy provides a framework for IT market growth, with a number of two-year programmes having been confirmed in the federal 2010 budget. Meanwhile, the consumer segment remains a bright spot, with a steadily improving unemployment situation supportive of consumer confidence.
Industry Developments
In its 2010 budget, delivered in March, the Canadian government confirmed plans to launch a digital economy strategy. The 2009 budget had seen the government announce a number of two-year programmes and much of the budget this year was focused on the roll-out of these existing plans rather than new funding initiatives. Among the initiatives confirmed from 2009 was Broadband Canada, which received US$225mn of funding over three years.
In the 2009 budget, the government introduced a subsidy for business computer hardware purchase, which is expected to have a major impact on the IT market. The measure proposed a 100% capital cost allowance rate for computer hardware and systems software acquired between January 27 2009 and February 1 2011. It has been estimated that the measure could provide an almost US$700mn boost to the information and communication technology (ICT) market.
Competitive Landscape
International vendors dominate the Canadian PC market. HP, Acer and Dell were the leading vendors in Q110, ahead of rivals such as Toshiba and Lenovo. Telecoms operators have emerged as one significant channel for PC sales. This year, Canadian telecoms companies competed to offer bundling deals involving Apple’s iPad. Rogers and Bell were both offering plans that gave users 250MB of data for CAD15 per month, as well as a high-end plan, which offered 5GB of data for CAD35 per month. One product segment to which tablet netbooks represent a potential threat is specialised e-readers such as Amazon’s Kindle. In May 2010, Indigo Books & Music, Canada’s biggest bookseller, was preparing to launch the Kobo e-reader device. Priced at CAD149, Kobo is considerably cheaper than e-readers offered by Amazon, or other rivals such as Sony or Barnes & Noble. The device comes loaded with 100 free ebooks, as well as the IKobo desktop software used for e-book shipping.
IT services vendors in the Canadian market reported a pick-up in projects in H110, with a boost from tenders delayed from 2009. In May, US giant IBM announced that it had won an IT infrastructure operations and hosting contract from Canada’s largest cooperative financial group Desjardins Group. Meanwhile, IBM also signed a CAD130mn five-year agreement with the Greater Toronto Airports Authority to create a smarter transport system that will lead to greater efficiencies.
Computer Sales
BMI forecasts that Canada’s addressable computer hardware market will be worth around US$13.6bn in 2010, up by an estimated 8% from US$12.8bn in 2009. The government’s stimulus measure allowing business tax-payers to expense all of the value of their investment in computers and systems in one year is expected to have a major impact on the PC segment over the next two years. PC volume sales were around 5.5mn units in 2009, with sales down from 2008 as businesses and consumers deferred purchases. Sales dropped off sharply in the first half of the year, with a double-digit decline in desktop sales.
Software
In 2010, Canadian market software sales are projected by BMI at US$8.2bn and, despite the uncertain economic conditions, revenues are expected to rise to US$9.9bn in 2014. Software CAGR during 2010- 2014 should be in the region of 4.8%. With the economic crisis having an impact in both public and private sectors, some vendors reported a further slowdown in 2009. Given the uncertain economic environment and large deficits faced by the Ontario government among others, vendors will need to provide clients with ways to reduce costs by driving efficiencies. At the same time, the software market will be influenced by a continued move towards distributed computing, software-as-a-service (SaaS) and service-oriented architectures. Governments at all levels are also expected to be a growing market for cloud computing services as small towns and cities strive to cut costs and raise efficiency.
Services
Canadian IT services spending is forecast to reach around US$18.8bn in 2010, up from US$17.3bn in 2009. The economic crisis and political uncertainty had an impact on services spending in 2009, with projects being put on hold. The market is projected to pass US$22.0bn by 2014. The economic situation meant reduced spending in the two largest IT spending verticals: government and financial services. Vendors reported that the government had developed greater caution with regard to large IT projects, due in part to budget overruns and failures in the past, as well as fiscal restraint.
E-Readiness
The Canadian broadband market appeared unaffected by the recession and strong growth was recorded by most service providers in 2009. There remains a considerable number of fixed lines in service and fixedline operators are deploying fibre and WiMAX platforms. However, many operators baulk at the cost of building out infrastructure to under-served areas.
Canada’s penetration rate for mobile services remains well below that of comparable developed markets and this is expected to remain the case for at least the next five years, even taking into the account increased competition as new players finally enter the market. However, 3G has been available in some form for several years. Faster speeds and more bandwidth-heavy applications mean that operators are having to move quickly to roll out platforms that offer high-speed connectivity in line with demand from subscribers.


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Original Source : – Information Technology Market
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Browse the complete Report on: Canada Food and Drink Report Q3 2010
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The Canadian consumer sector offered steady growth in the years leading up to the global financial crisis and has also proved to be more resilient than that of many developed markets in the years following the economic meltdown of 2008. The country is expected to continue outperforming many of its developed market peers in the four years to 2014, which bodes well for the country's food and drink sector. However, given the country's export-reliant economy and our projections for a secondary slowdown in the world's major importers, China and the US, there are risks to the downside for this view.
Headline Industry Data

• 2010 per capita food consumption = +1%; forecast to 2014 = +6%
• 2010 alcoholic drink sales = +3%; forecast to 2014 = +20%
• 2010 soft drink sales = +3% ; forecast to 2014 = +22%
• 2010 mass grocery retail sales = +7%; forecast to 2014 = +41%
• Key Macroeconomic Data
• 2010 Real GDP growth = +3.1% (2009, -2.5%)
• 2010 Consumer Price Index = +1.2% chg y-o-y (period average) (2009, +0.3%)
• 2010 Unemployment Rate = 7.9% (period average) (2009, 8.3%)

Key Company Trends And Developments
Investment In Capacity – In spite of the difficult operating conditions, Canadian food and drink firms are continuing to invest to drive future growth. In January 2010, Canada Bread announced it would invest almost US$100mn to establish a larger facility for its fresh bakery operations. Meanwhile, Canada's leading food processor Maple Leaf Foods has inaugurated a state-of-the-art culinary food innovation centre, ThinkFOOD!, in Mississauga, Ontario.
Consolidation of North American convenience – Canada's largest convenience retailer Alimentation Couche-Tard is currently a driving force behind the consolidation of the North American retail sector. In mid-2010 the firm continued this expansion drive by launching a bid for US-based Casey’s General Stores.
Key Risks to Outlook
Secondary slowdown – The key risk to our favourable demand outlook is the prospect of a second decline in US economic activity which would have major ripple effects in Canada.
Overheating housing market – A second risk is the possible overheating of the domestic housing markets. Any downwards movement could put pressure on the banking sector and weigh on consumer confidence, with negative implications for our food and drink consumption forecasts.

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Original Source : – Food and Drink Market
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Browse the complete Report on: Canada Power Report 2010
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The new Canada Power Report from BMI forecasts that the country will account for 8.87% of developed markets power generation by 2014, and will retain an electricity export capability. BMI’s developed markets power generation estimate for 2009 is 7,152 terawatt hours (TWh), a decrease of 4.8% over the previous year. We are forecasting a rise in regional generation to 7,745TWh between 2010 and 2014, an increase of 6.0%.
Thermal power generation in 2009 was estimated by BMI to be 4,199TWh, accounting for 58.7% of the total electricity supplied in the region. Our forecast for 2014 is 4,439TWh, implying 5.7% growth that leaves the market share of thermal generation only slightly lower at 57.3% – in spite of environmental concerns that should be promoting renewables, hydro-electricity and nuclear generation. Canada’s thermal generation in 2009 is estimated at 138TWh, or 3.28% of the regional total. By 2014, the country is expected to account for 3.70% of thermal generation.
Oil is the leading fuel in Canada, accounting for 30.4% of primary energy demand (PED), followed by hydro-power at 28.3%, gas at 26.7%, coal at 8.3% and nuclear with a 6.4% share of PED. Developed markets energy demand is forecast to reach 3,998mn tonnes of oil equivalent (toe) by 2014, representing 6.5% growth in 2010-2014. The Canadian 2009 market share of 8.69% is set to ease to 8.65% by 2014. The 90TWh of Canadian nuclear demand in 2009 is forecast to reach 100TWh by 2014, with its share of the developed markets nuclear market rising from 5.53% to 5.81% over the period.
BMI is forecasting Canada real GDP growth averaging 2.82% per annum between 2010 and 2014, with the 2010 forecast being a rise of 3.10%. Population is expected to expand from 33.6mn to 34.8mn over the period, with GDP per capita rising 9% and electricity consumption per capita forecast increasing by 4%. The country’s power consumption is expected to increase from an estimated 530TWh in 2009 to 576TWh by the end of the forecast period, providing surplus capacity rising from an estimated 104TWh in 2009 to 111TWh in 2014, assuming 1.6% average annual growth (2010-2014) in power production. Between 2010 and 2019, we are forecasting an increase in Canada electricity generation of 12.3%, which is middle of the range for the developed markets. This equates to 5.1% in the 2014-2019 period, down from 6.9% in 2010-2014. PED growth is set to fall from 6.1% in 2010-2014 to 2.6% during 2014-2019, representing 8.9% for the entire forecast period. An increase of 8% in hydro-power use during 2010-2019 is one element of generation growth. Thermal power generation is forecast to rise by 17% between 2010 and 2019, with nuclear use up 15%. More details of the longer-term BMI power forecasts can be found near the end of this report.
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Original Source : Canada Power Market
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Browse the complete Report on: Canada Defence and Security Report Q3 2010
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In early May 2010, the President of Canada’s Treasury Board, Stockwell Day, announced that 13 departments and agencies, including the Department of National Defence, had been asked to save CAD1.7bn out of the combined CAD35bn they spend a year, following the latest government spending review to reduce the country’s deficit. These savings would amount to around 5% per department. Nevertheless, in June the government announced a massive CAD35bn shipbuilding programme for the country’s navy and coast guard, chiefly to replace ageing destroyers and supply ships, following several years when the navy has been forced by increasing costs to postpone these replacements. The first ships will be built at two shipyards by 2012 or 2013, with the total number intended to supply 28 large ships and 100 smaller ships. Also, the government is to enter negotiations with Lockheed Martin to buy 65 F- 35 Joint Strike Fighter jets on a sole-source contract worth CAD9bn, to replace to replace the air force's ageing CF-18 fighters.
Also in June, a new R&D consortium was announced jointly by Boeing and Canadian industry partners, which intends to reinforce Canada’s competitiveness in advanced composite materials manufacturing, primarily for aerospace.
In June 2010, the controversial results of a public inquiry were published, which investigated the shortcomings of Canada’s security services at the time when an Air India flight bound to London from Vancouver and Montreal was blown up by British Columbia-based Sikh terrorists in 1985, killing 329. The incident meant lessons learned since by Canadian security agencies, whose poor relations during the 1980s were held as a prime factor in intelligence failures before the disaster. Of prime importance for current counterterrorist policy was the report’s claim that Canada’s security systems are still in need of improvement. It recommends enhanced policy-setting powers for the national security adviser to oversee inter-agency communication, as well as improvements to police investigations, intelligence, airport security and the conduct of terrorist trials.
The 2010 Winter Olympic Games held in Vancouver in February 2010 had indeed put Canada under the world’s security spotlight and achieved a high standard for future sporting events. More than 100 Canadian government agencies were involved in border security and measures to protect the events from terrorism, including nonconventional attacks. The Olympics cost the government CAD900mn (US$720mn) and was the country’s biggest ever and most expensive security operation.


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ReportsandReports comprises an online library of 10,000 reports, in-depth market research studies of over 5000 micro markets, and 25 industry specific websites. Our client list boasts almost all well-known publishers of such reports across the globe. We as a third-party reseller of market research reports employ a number of marketing tools, such as press releases, email-marketing and effective search-engine optimization techniques to drive revenues for our clients. We also provide 24/7 online and offline support service to our customers.


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Original Source : Defence and Security Market
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Browse the complete Report on: Canada Infrastructure Report Q3 2010
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BMI’s debut Canada Infrastructure Report uncovers a market which despite being developed offers substantial opportunities for growth.
Canada's construction industry appears to be over the worst of the economic downturn, which caused a 7% contraction in industry value in 2009. BMI launches its debut forecasts for the Canadian construction industry against this backdrop, forecasting consistently strong growth over the midterm period, starting with 3.55% real industry growth in 2010.
Historic real growth in Canada's construction industry indicates a dynamic market with substantial opportunities for construction companies. Indeed, compared to similar developed markets around the world, Canada's construction industry has been relatively booming. The US construction industry, an obvious comparison, has experienced a nearly eight-year decline, excluding one year of minimal growth in 2004.
Despite previous strengths, the industry was hit quite substantially by the economic downturn, with growth slowing to 2.8% in 2008 and contracting by a substantial 7.25% in 2009. Although this contraction was sharp, it is also likely to be short lived. In 2010, BMI is forecasting industry growth of 3.55%, and data for approval of non-residential building permits substantiates this optimism. The value of approvals has grown consistently over the first few months of the year (January-April), and is expected to continue, with a number of project announcements over recent months. In April 2010, it grew by 32% month on month.
The construction industry has been boosted by the government's CAD12bn (US$11.7bn) stimulus plan. Announced in January 2009, the plan set up a CAD4bn Infrastructure Stimulus Fund, providing CAD7bn (US$6.8bn) in funding for other infrastructure and social projects, including the CAD1bn (US$0.98bn) Green Infrastructure Fund. The stimulus' measures have provided a boost to the industry; however, its withdrawal will present a downside risk, especially to our forecasts from 2011. The immediate risk comes from the time span of the stimulus fund. It was set up to support infrastructure projects between 2009/10 and 2010/11, and only projects which could be completed by March 31 2011 were eligible for funding. As such, the impact of the stimulus funds will start to recede from the latter half of 2011 onwards. The major question is whether the private sector will be willing to step in and take over creating industry value from this point, and this represents a major downside risk to our optimistic forecasts. However, with Canada’s attractive business environment and project finance ratings, BMI expects strong private sector investment to be forthcoming.
In BMI’s debut Infrastructure Business Environment Ratings for Canada, we find an attractive market. Canada scores 69.3 out of 100, compiled from strong industry opportunities and limited risks. In terms of Project Finance Ratings, Canada’s strong precedent for PPPs and concessions, it is home to the most profitable toll road in the world, puts it in an enviable position and contributes to an overall score of 69.92 out of 100.
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Original Source : Infrastructure Market
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Browse the complete Report on: Canada Shipping Report Q4 2010
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The recovery in Canadian consumer spending is running ahead of expectations, and that is making itself felt at the country's ports. The Vancouver Fraser Port Authority reported at the end of June that Port Metro Vancouver (PMV) registered a 41.4% year-on-year (y-o-y) surge in containerised imports to 108,666 20-foot equivalent units (TEUs) in May 2010. This is the port's highest level of imports since September 2008, and has been attributed to a sharp increase in shipping demand. PMV is one of North America's busiest ports, with 25 major marine cargo terminals that handle more than 70mn tonnes of cargo annually.
The outlook for the country's port and shipping sector was good in H210. The political scene was stable and the minority government of Stephen Harper was expected to remain on course with business-friendly economic policies. The administration will be focusing on reducing the fiscal deficit through a combination of spending restraint and improved tax revenues. Most importantly, perhaps, the Canadian economy seemed to be on a 'better than US' recovery course. Following last year's recession, when GDP fell by 2.6%, and based on a strong revival of consumer demand, BMI lifted its 2010 growth forecast for the country to 3.1% (up from 2.7% earlier).
BMI is projecting an increase in volume at Port Metro Vancouver (PMV) in 2010 of 4.7% following the 11.0% contraction during the slump last year. Going forward we believe growth will be comparatively strong, with the annual average over the 2010-2014 period coming out at 3.2%, comfortably above the general growth rate of the Canadian economy. At Port of Montreal (POM) we see this year's volume gaining by 11.7% (this follows a 9.3% drop in 2009). Average growth of volume at POM across the forecast period will be 7.1%, strongly above the general GDP growth rate. The box handling outlook is good for both ports, although growth will be stronger on the eastern seaboard (Montreal) than on the western seaboard (Vancouver).
In real terms, we expect Canada's total trade (imports plus exports) to recover this year, following the steep 13.7% fall in 2009, caused by the US and global recession. 2010 growth will be 7.5% - clearly it will take a few years before pre-2009 trade levels can be re-established. Imports will lead the way this year, with 8% growth in real terms, reflecting the consumer recovery at home; exports will grow by 7.0%. Canada will remain highly dependent on the health of the US economy, its main trading partner. The main downside risk for the Canadian ports and shipping sector comes from its powerful southern neighbour, the US. Roughly half of Canada's imports come from the US, and two-thirds of Canadian exports are shipped there. Therefore, if the expected 'double-dip' growth slowdown in the US in 2011 turns out to be more severe than expected then there will be an very direct negative impact on the Canadian economy and on shipping and port handling demand.
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This is BMI’s third report on Canada’s insurance sector. As is the case with our other insurance sector reports, we put the non-life and life segments in a regional and global context. We discuss the main lines and seek to identify the major themes.
In this report, we have been able to incorporate the actual premiums for calendar 2009, as disclosed by Canada’s insurance regulator, the Office of the Superintendent of Financial Institutions (OSFI). Last year, the total premiums written by Canada’s insurance sector amounted to CAD85,233mn. This includes nonlife premiums of CAD55,101mn and life premiums of CAD30,132mn. In 2014, the corresponding figures should be CAD109,107mn, CAD70,827mn and CAD38,280mn respectively. In terms of the key drivers that underpin our forecasts, we are looking for non-life penetration to remain constant at 3.50% of GDP through the forecast period, and envisage that life density will rise from US$780 to US$850 per person. BMI’s proprietary Insurance Business Environment Rating for Canada is 72.0
As in previous quarters, what stands out is the strength and scale of the Canadian insurance sector. The life segment is dominated by three players – Great-West Lifeco (including its subsidiaries London Life and Canada Life), Manulife Financial and Sun Life Financial. All three rank among the 10 largest life insurance companies worldwide in terms of stock market capitalisation. All three have expanded beyond insurance into wealth management and other financial services. All three (but particularly Manulife and Sun Life) have expanded into the US. Manulife and Sun Life are unusual in world terms in that they also own cross-border businesses in the Asia Pacific region. All three would rank as very large insurers in any country.
In short, the processes of demutualisation and concentration over the last decade or so have produced life companies that have the ability to secure funding from global markets in order to undertake large scale deals. Manulife’s 2004 acquisition of US major John Hancock remains a key landmark. In contrast, the non-life segment consists mainly of mutuals and co-operatives that have not needed to raise capital from global markets. The Economical Insurance Group, The Co-operators Insurance & Financial Services, Desjardins Group and Wawanesa Mutual are all obvious examples. The non-life segment, which includes four state-owned monopoly automobile insurance companies (with differing mandates) is fragmented in that no single player appears to have a double-digit market share. This is despite the fact that many of the mutuals – and, indeed, some of the subsidiaries of multinationals such as Aviva and RSA – have in the past expanded by way of acquisition and/or operate through multiple brands. One consequence of the fragmentation and lingering mutualisation of the Canadian non-life segment is that the Canadian property and casualty insurers have had less desire and need than the life companies to seek challenges and opportunities in other countries.
Even a cursory examination of corporate websites shows that across both major segments (with health insurance in Canada provided by life companies) there is a huge variety of strategies. There are different prices, different product lines, different distribution channels (with most companies relying on several), different attitudes to the provision of financial services beyond and above insurance, and different priorities vis-à-vis stakeholders. Even the major banking groups have taken different approaches to insurance. TD Financial Group is a large player in the non-life segment through Meloche-Monnex, and its subsidiaries and affiliates. In the life segment, RBC Life and BMO Life are significant in terms of absolute premiums written, but a fraction of the size of each of the three largest life firms.
A key factor in the strength of the Canadian insurance sector – and indeed the commercial banking sector – has been the regulatory environment. OSFI is concerned primarily with the banks’ and insurers’ capital adequacy. The absence of problems in the wake of the global financial crisis suggests that it has performed its function effectively. Indeed, Canada’s financial institutions are among the best capitalised of any developed country. Some of the credit should also go to the provincial and territory regulators, of which the Financial Services Commission of Ontario (FSCO) and L’Autorité des marchés financiers (AMF) of Quebec are the two most important. The provincial and territory regulators are also concerned with solvency and capitalisation. However, they also oversee the dealings between the various financial institutions and their customers. We suggest that in a global context there are two challenges for the Canadian insurance sector. One is that, being mature and competitive, it is unlikely to achieve rapid growth through our forecast period – this is in spite of its advantages and a generally favourable outlook for the Canadian economy. Although both non-life and life insurance is open to foreign companies, we note that many of the deals that have taken place in recent years have involved sales of Canadian operations by foreign groups who have decided that those businesses are not central to their overall strategies. The second is that, as investors, the Canadian insurers are now so large in a global context that it would be difficult for them to emerge unscathed from any new financial crisis. However, as noted above, Canadian insurers have handled the global financial crisis and its aftermath well.
Issues To Watch
Debate Over Healthcare Reform
Total healthcare spending in Canada has risen from 7% of GDP in the mid-1970s to about 10% of GDP. On current trends, the figure will rise to 13% by 2015 and 17% by 2025. The governments of some provinces, including British Columbia and Ontario, will be spending about 70% of their revenues on healthcare by 2020. In June 2009, the Canadian Life and Health Insurance Association (CLHIA), the trade body for the country’s life and health insurance providers, published a report that included a number of general recommendations to the governments. Central to the recommendations was the concept that the governments should build on the public-private partnerships that are already a key feature of Canada’s healthcare system. Over the medium term, the health insurance companies could be significant beneficiaries of healthcare reform in Canada.
Further Deal-Making
The major life firms have shown that they can successfully fund and execute large scale acquisitions both within Canada and elsewhere. At a time when Canadian insurers enjoy scale and financial strength relative to their peers in other countries, it would not be surprising if they undertook new purchases over the coming year or so. Some of these transactions may be opportunistic, in that they are driven by the problems of the target company. Deal-making within the non-life segment is also a possibility.
Changes In Aggregate Investment Strategy
Collectively, the Canadian insurers represent one of the larger pools of investment assets worldwide, and have successfully managed the challenges of the global financial crisis and its aftermath. Changes to asset allocations will provide a useful indication of how the insurers see the global investment environment in the coming months.


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ReportsandReports comprises an online library of 10,000 reports, in-depth market research studies of over 5000 micro markets, and 25 industry specific websites. Our client list boasts almost all well-known publishers of such reports across the globe. We as a third-party reseller of market research reports employ a number of marketing tools, such as press releases, email-marketing and effective search-engine optimization techniques to drive revenues for our clients. We also provide 24/7 online and offline support service to our customers.

 Contact:

Ms. Sunita
7557 Rambler road,
Suite 727, Dallas, TX 75231
Tel: +1-888-989-8004
http://reportsandreports.blogspot.com/
http://reportsandreports.proarticles.co.uk/
http://reportsnreports.wordpress.com/